for partners

Strategic Market Consulting

We help you define a positioning that feels authentic to your brand and relevant to the market. From guest experience to operational touchpoints, we offer clear guidance on how to align your offering with the evolving expectations of North American travelers. Whether you’re launching into the market or recalibrating your approach, we act as your strategic sounding board to ensure long-term relevance and distinction.

Sales Representation & Trade Activation

We represent your property through a focused, relationship-driven sales and marketing strategy. This includes direct outreach to top travel advisors and agencies, participation in key industry events, curated market visits, and tailored brand education. We also assist in refining your trade tools and preparing your internal team to confidently approach the market—equipping them for global conversations that lead to stronger visibility and higher conversion within the right networks.

Sustainability & Design Positioning

For properties with sustainability initiatives, we help refine your narrative and explore new ways to highlight your efforts. For those rebranding, we offer creative support to align your visual identity, design approach, and brand voice with the values of today’s traveler. With a background in interior design, I also help shape a vision that resonates with the luxury market - where aesthetics, purpose, and storytelling come together.

Terra Collection is a boutique sales and marketing representation company offering strategic support to properties seeking to grow their presence in the North American luxury travel market.


Whether you're entering the U.S. market for the first time or refining your approach, we provide the guidance, visibility, and trusted industry connections needed to succeed.

We work closely with a curated portfolio of boutique hotels, wellness retreats, and unique hospitality concepts—serving as an extension of your team to help translate your story into market success. Our approach is thoughtful, personal, and designed to reflect the soul of each partner while aligning with the expectations of today’s high-end traveler.

At Terra Collection, we believe that true success comes from working with a partner who shares your values and understands your vision from the inside out. We craft tailored sales and marketing strategies that reflect the soul of each property—highlighting its destination, purpose, and guest experience in ways that resonate with the North American luxury market. As an extension of your team, we support brand alignment, visibility, and the integration of sustainability and design in a way that feels authentic and strategic.